Floriade first began when Peter Sutton and his colleague, landscape designer Chris De Bruine, developed a proposal for a grand floral display to celebrate Australia’s Bicentenary and Canberra’s 75th birthday.
The inaugural Floriade blossomed in 1988 with a stunning floral display of exotic bulbs and annuals, which grow beautifully in Canberra’s climate. The community embraced the event, making it such a success that it became an annual celebration of spring in Australia. Since its beginnings, Floriade has been held alongside iconic Lake Burley Griffin in Canberra’s Commonwealth Park, the heart of the nation’s capital.
Each year, more than one million blooms combine to create a stunning backdrop to a month-long festival filled with music, cultural celebrations, horticultural workshops, artistic displays, entertainment and recreational activities. Floriade runs from mid-September to mid-October and attracts more than 480,000 attendees each year.
Past Television Commercials
- Floriade 2015 – Create Memories
- Floriade 2014 – Embrace Passion
- Floriade 2013 – Beautiful Innovation
- Floriade 2012 – Be Spring Inspired!
- Floriade 2011 – A feast for the senses
- Floriade 2010 – Imagination, where will yours take you?
Rediscover past themes of Floriade since 1988 by clicking on an image below to open a full-screen display.